AND UNION Saturday lager - 330ml cans (6 pack)

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They must take a lot of blame for the promotion of lager and its violent consequences… My argument is not with lager itself, but with the big boys who are marketing ruthlessly to the wrong people… You can make even more [money] if you convince boys that drinking 10 pints makes them even more macho, but this results in the violence we have seen in the shires. John Foreman is a postman and, on the face of it, not much to write home about. He is light, slight, with neat blond hair and a downy moustache. He seems meek — and each Saturday afternoon on the streets of some football town, he inherits the earth… In his terrace tribe there is a ritual and a sort of code. Each ‘good day out’ follows a similar pattern; invariably the violence is fuelled by a mixture of lager and cider. Fist fights are acceptable, knife fights are not. In the long-term this opportunism probably did CAMRA more harm than good, making it seem snobbish and puritanical, and perhaps alienating those who enjoyed lager and ale . The Rugby World Cup quarter-finals will be played on the weekend of 14/15 October, with the semi-finals on 20/21 October and the final on Saturday, 28 October. Further reading: Pete Brown is particularly brilliant on this subject, with Stella Artois as his case study, in 2003’s Man Walks into a Pub.)

Let us be clear what we are referring to. We’re talking about gangs of hundreds of drunken white youths, often wielding knives and machetes, rampaging through otherwise peaceful towns and deliberately seeking battle with the police. Lager lads, who are louts… So close. At any rate, this, we suspect is the ultimate source of the phrase as it began to appear during 1988. (John Patten, the Home Office minister, was known to be a real ale drinker.) Previously placid towns, villages and suburbs up and down the country were suddenly awash with mob violence – the kind of thing people expected in forsaken inner cities but which seemed newly terrifying as it spread to provincial market squares and high streets. When we started our journey the goal was to show that beers made the traditional way can be awesome too. We started to work together with different brew masters from small, regional Bavarian, family-run breweries, one of them being almost 500 years old. We wanted to create crafted lagers and ales with a sense of provenance and a respect for traditions, that our customers would love drinking.

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The character referenced by Corbett, played by comedian and impressionist Harry Enfield and written by Paul Whitehouse and Charlie Higson, was the breakout hit from Saturday Live,the UK’s own short-lived answer to Saturday Night Live. It was a parody (rather snobbish with hindsight) of the vulgar nouveau riche – a charmless working class man with little education, no manners, and the frightfully vulgar habit of mentioning how much he had earned through the dreadfully menial business ofpainting and decorating. What the character captured, however, was the class confusion of the time, which meant that money and purchasing habits had ceased to be reliable barometers of social class. As one contemporary commentator put it, ‘all the surface indicators have gone to hell’. An announcement on the venues of the Tests in New Zealand and Argentina, as well as the Boks’ training camps will be made in due course.

It’s hard not to think that it simply suited police authorities, lobbying for funding increases and greater power, to present all this as a surging, terrifying trend. And when Watney’s launched UK-brewed draught Foster’s in 1982 the attendant advertising campaign was fronted by comedian Paul Hogan, swaggering and frank, in T-shirt and jeans — the ultimate Australian male.

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Prince Charles (attractive wife, lots of money), Don Johnson (star of Miami Vice, cars, pretty girls, expensive clothes, money), Rod Stewart and Peter Stringfellow (for the same reasons). All three sides will enter the international spectacle in France among a handful of teams that will be considered potential contenders for the title, so we are expecting a thorough test throughout the campaign.” One of the most ferocious incidents occurred in Crowborough, East Sussex, last weekend. More than 100 youths rioted after police tried to close a wine bar… Youths began pelting police with beer glasses while chanting ‘Kill the Bill’. One officer was pushed through a shop window cutting both tendons in his right wrist.

Television presenter Robert Kilroy-Silk, formerly a Labour MP on Merseyside, captured the hysteria when in August 1987 he wrote a rather hysterical op-ed for the Times entitled‘Riots That Go Unremarked’: But perhaps it was also more (or less) than that, because the word ‘lager’ had begun to crop up in a certain type of news story, like this from the Guardian for 11 May 1984: The Campaign for Real Ale, of course, had a field day. For some time it had been re-orienting its guns from keg bitter, the great scourge of the 1970s, towards lager, and in an article for What’s Brewing in December 1988 Tony Millns gloated over lager’s new image problem:

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But this moment passed. Woking, one of the towns worst hit by town centre mass scrapping during 1987, declared the problem solved in early 1989.