Strongbow Cloudy Apple Cider Cans, 24 x 440 ml

Product Information

Marketing Director, Rachel Holms, says: “Strongbow, Dark Fruit has a real cult following - from people having cider themed birthday cakes, fancy dress outfits and perhaps most surprisingly, tattoos. For those superfans who showed their dedication with a tatt, and anyone else with Strongbow themed ink, we're really pleased to give them a chance to get kitted out with a fresh new look. Although we totally understand that many will still love the retro look."

Stodell, Hannah. "Heineken weakens Strongbow with abv cut". thegrocer.co.uk . Retrieved 19 September 2016. As with beer and wine, it is the filtration process used to clarify cider that might render it non-vegan. When pubs started serving their drinks in see through glasses or bottles, as opposed to opaque tankards, many manufacturers sought to clarify their drinks, believing a clear, bright product would be more appealing. We have recently conducted a full review of our ciders in terms of their vegan and vegetarian status, and in particular we have confirmed the status of the various flavourings and fruit juices that are used in our ciders. The table below shows which of our Strongbow ciders are suitable for vegans, and which are not. As you can see, Strongbow Dark Fruit is not suitable for vegans, not because there are any animal-derived ingredients, but due to the method of manufacture of the juices/flavourings that are present in Dark Fruits. You will also see that we do not claim that Strongbow Original is suitable for vegans. This is because the method of making Strongbow Original means there is a relatively high likelihood that there could be some cochineal in it, albeit that we do not deliberately add it to the cider. Regarding those ciders which we say are suitable for vegans, as I think we have previously advised, we can’t guarantee that very small amounts of ciders that are not vegan don’t get into ciders that are otherwise vegan. If this is the case it is in very small amounts, and you have previously advised that such crossover wouldn’t prevent us from stating that the ciders are suitable for vegans.STOP PRESS: Strongbow and Leeds Utd set to end association". brandrepublic.com . Retrieved 19 September 2016.

BeverageDaily.com. "Our first ever UK cider can 'challenge' mainstream brands: Carlsberg". beveragedaily.com . Retrieved 19 September 2016.And then Strongbow replied "Yes that is correct and as such we can't guarantee that any of our ciders are suitable for vegetarians." The original Norman archer logo was designed by artist Barney Bubbles. The "thudding arrows" have been a signature of the brand's television advertising since the 1960s. [36] Towards the end of the advertisement, two arrows thud into a bar counter near a glass of Strongbow, or its bar pump.

Hall, James (27 January 2011). "Heineken plans to take Strongbow cider global". The Daily Telegraph. London.

HEINEKEN in the UK can confirm while the majority of our ciders do not have any animal derived ingredients there is a possibility of carryover from some of our ciders that do, therefore we do not claim that any of our ciders are vegetarian/vegan." With regards to our ciders, two of our products, Bulmers Original and Jacques use an animal product as a colouring material."