Nonetheless, Gaines and Butler still managed to raise enough funds to buy the necessary equipment for the project and bring the bodybuilding star Arnold Schwarzenegger into a contract.

Whether you're male or female, and into your cardio training or more of a strength training enthusiast, you can wear the latest in fitness fashion, showing the world that you are serious about your training. A History Of Excellence - Joe Gold is an icon and after selling his initial creation, Gold's Gym, he returned to create another lasting legacy, World Gym. Gold died in 2004, but even in the later years he could be found at the front desk of his local branch. It helped catapult the U.S. weightlifting career of Arnold Schwarzenegger and become one of the most trusted fitness brands today. Sprague used an innovative marketing approach by sponsoring bodybuilding contests, some of which had a significant fan following. He also arranged several events where he brandished the Gold’s Gym logo quite extravagantly. The Pumping Iron’s success was not just in the form of its exceptional performance on the silver screen; it also served as a significant contributing factor in introducing the muscular physique as a vital trait of heroes in the films. And the ultimate beneficiary in this entire scenario was Gold’s Gym, which because a preferred place to train for globally known stars like Clint Eastwood and Muhammad Ali. Gold’s Gym in the 1980s and Beyond

Fast forward 45 years and the brandhas now grown to become one of the most iconic and trusted fitness brands globally, with leisure centre locations all over the World which are constantly featured in the media and on Athletes' social profiles. It only seemed a natural progression for the Gold's Gym clothing range to follow in the footsteps of their gyms and become just as popular and as iconic. Be a part of the golden bodybuilding era and wear Gold's Gym!

Gold's Gym is a widely recognised brand, from a successful gym and health club. They have been changing the fitness world for decades, and you can own your own piece of history with a quality item from their range of gym wear. By the 1990s, chains of Gold’s Gym were opened in several countries in Europe and Asia. All these franchises were equipped with modern machinery, including treadmills and steppers. This gym was one of the first facilities to introduce equipment other than free weights.

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Gold's Gym is renowned for supporting celebrities in their training, changing shapes, changing people and changing lives. By wearing the infamous Gold's Gym brand during your workout, you will ooze determination, success and style. In 1973, the company logo was replaced with a new one depicting a bald lifter with a muscular physique. This logo was printed on t-shirts and stringers, which became popular among fitness enthusiasts from all around the US. This logo branding technique workout out pretty nicely, as it helped Gold’s Gym gain a significant reputation in California. But is that all that makes this Golds Gym tank top so popular among the world’s top bodybuilding athletes? The answer is no; this gym stringer has a very interesting history. It tells the story of Gold’s Gym, the place that reintroduced the sport of bodybuilding to the world in a glorified way. The History of Gold’s Gym and Its Stinger Vest By 1975, Gold’s Gym had earned recognition as the best place for bodybuilding. This gym contributed significantly to initiating the golden age of bodybuilding.